Deliverables: Digital strategy | community building | coding | webshop | ux | ui | webdesign
Our mission was to create the best and biggest platform for non-attendance at work in the Netherlands, together with our client Synthra.
In the first phase of this project was a huge phase. This phase is the part where we lay the foundation for the rest of the project. To make sure every obstacle gets tackled before we even create a design. In this section of researching, questioning, we had a lot of sessions with experts within the field. Simultaniously we started creating user profiles to get the target audience as clear as possible. From these user profiles we created wireframes, flowcharts and sitemaps. In collaboration with the client we managed to get the framing for the website just right. A tough, but satisfying phase.
Next, we created the design that will not exclude anyone, since young and old needs to work with the platform. Most people have some sort of illness or another medical disorder, we needed to make sure that the platform is on one hand serious, on the other hand gentle. By creating the name, the logo and choosing the right look and feel we build a style guide to lay the foundation for actual design of the site.