Deliverables: Branding, Strategy, Graphic Design, Web design, Motion Graphics, Fair Stand
Whilst not typically known amongst consumers, one2many has for many years been the go-to trusted party for governments, heads of police and mobile operators for their Cell Broadcast solution in Wireless Emergency Alerts.
After approaching us for a re-brand of their complete identity, it was clear that our concept & design had to support the client’s product with a modern identity and a reliable approach. Therefore, a fresh colour palette helped establish a technological edge to all communications, whilst the drive for a safer world was supported by a soft gradient.
An important step for the brand was the evolution of their photography. Despite communication being split between different audiences, we established a cohesive treatment with soft focused lighting that assuages the scenarios their technology works in, whilst maintaining the sense of emergency and urban movement
We then translated their identity across all company communication materials, including stationary design, fair stand design, video, & website.